Sareet Shah, Franchisee, Caremark, (East Hertfordshire & Broxbourne)
Opening a franchise with Caremark:
a unique opportunity.
Creating a business that really makes a difference
Your opportunity. Your Caremark
Caremark is an elite home care network offering a proven business model that has the potential to deliver both lucrative financial results and high-quality care services in a growing marketplace.
Here we look at the Caremark opportunity and showcase some of the many rewards and benefits for franchise owners.
Health care at home is a booming market
The fastest growing demographic in the UK is elderly people over 85
Over-85s to double by 2035
Over-85s requiring daily help to double by 2035
Diseases set to become more common in over 65s
According to a study carried out in 2018 by Newcastle University and the London School of Economics and Political Science the fastest growing demographic in the UK is elderly people over 85, whose numbers are projected to more than double by 2035.
The number of over-85s requiring help throughout the day with everyday tasks such as dressing and going to the toilet is estimated to almost double to 446,000 by 2035. And diseases such as cancer, diabetes, dementia and depression are set to become far more common as more and more over-65s will develop them in their later years.
Our ageing population will just keep on growing
65s and over to account for 26.4% of population by 2068
1 in 4 will be 65 and over by 2038
The need for home care services
Informal adult care is worth over £59.5 billion per year
Need for adequate health care provision to increase
Informal adult care in the UK was estimated (by the Office for National Statistics in 2016) to be worth £59.5 billion per year, with around 2 million adults in the UK receiving such care. To cope with the growing elderly population and diseases becoming more commonplace in later life, the need for adequate health care provision will increase, with more and more of us requiring complex care and assistance with daily routines and everyday tasks.
- Personal care
- Help with mobility around the home
- Food preparation and cooking
- Light domestic services and cleaning
- Dementia care
- Help with travelling to and from appointments
- Medicine prompting and administering
- Live-in and respite care
Clients can include the elderly, but also people living with disabilities and/or learning difficulties, those in need of respite care, and anyone else of any age, who needs extra help and support and wishes to remain living in their own home.
Often home care agencies are commissioned to provide care to clients who are funded by local authorities, but private individuals are also increasingly paying for the home care service, leading to even more opportunities.
Our franchise model has been created to make a difference
A profitable business with huge growth potentialNot only can a franchise investment with Caremark make a big difference to people in your area in need of care at home, but it can also offer an outstanding business opportunity in a major growth market.
- An on-going increase across all customer groups leading to a growth market situation.
- An ageing population, with 65s and over to account for 26.4% by 2068.
- Demand for more complex and professional levels of care across a multitude of areas, including the elderly, those living with disabilities, those with learning difficulties and respite services for children and family carers.
- The Government’s direct funded option for social care provision means clients can now choose how they spend their allocated care funds.
- More people are now resorting to paying privately to fill a shortfall in publicly funded health care.
- Care at home now seen as a viable and preferable alternative to residential care with multiple benefits to both individuals and care givers, including hospitals and family members.
The benefits and rewards of a Caremark franchise
A tried-and-tested business modelWith our franchise opportunity you benefit from a proven formula for business success that has taken years to perfect and allows for all possible scenarios. And what’s more, our management fees are among the lowest in the sector at just 4.5% plus VAT (which is not recoverable).
On tap assistance from expertsYou’ll establish your business under skilled direction with an already successful franchise model and unique access to a pool of experts, who will be there to assist you whenever you require it. You’ll also receive bespoke training, giving you all the tools you need to successfully get started.
Tapping into a growing marketMore and more people recognise the benefits of home care over residential care as they value the fact that it provides continuity, stability and familiarity. These benefits also extend to those living with physical and mental disabilities, making being cared for at home a much favoured option.
Making a difference in your areaA side from enjoying healthy financial returns you will be able to experience the priceless personal and social rewards that come from helping people to live more enriched lives and helping to change the way older and vulnerable people are cared for in the UK and in your community.
A known and trusted brand nameMost clients would probably choose a reliable, well-known business over a smaller lesser known one. With Caremark you are able to build your own trusted and reliable business in your own local community, while still being recognisable and trusted as part of a major national care company.
We want to share our experience with you
Our aim is to help you at every step of the wayOur franchise team will share their knowledge and expertise, helping you to put together an achievable business plan fit for your local area and circumstances. Once up and running, you will be in the confident position of being able to manage and develop what should become a rewarding and lucrative company, delivering the high standards for which Caremark has become known.
You’ll receive specialised on-going support both before and after your business is set up, and you’ll become part of a community of like-minded people running similar business models in other parts of the country.
You don’t need previous home care experienceWith a dedicated regional support manager on hand to guide you on your franchise journey and offer assistance whenever you need it, previous experience in the home care industry is not required.
Want to find out more?
Please don’t hesitate to get in touch by calling us on 01903 266392 or arrange a call back or filling out a form. A member of our team will be in touch to give you more information.
What is the earning potential of a Caremark franchise?
Let’s get to the nitty gritty. How much could I earn?
Once your Caremark franchise business is established, you could achieve operating profits of between 15 and 20%. We aniticipate our franchisees should hit their break-even point by the end of the first year of trading.
And how much will I need to invest?
The franchise package is £35,000 + VAT.
In addition you will require working capital of approximately £70,000. Banks will lend 70% of the total investment required, therefore we are looking at franchisees having a minimum of £35,000 of their own money to invest in the business.
- Franchise package: £35,000 + VAT
- Working capital: around £70,000
- Total investment approx £115,000
Need funding? No problem
We have strong working partnerships with a number of leading high street banks, including Lloyds, HSBC and NatWest, who will normally lend around 70% of the total investment required. Obtaining sufficient funding shouldn’t be a problem.
A tried-and-tested franchise model
Our unique, award-winning business model focuses on delivering high-quality tailored home care and companionship services to a target market.
Unique access to all our assetsBenefit from assets such as the Caremark brand name, along with expert help as you launch your business. Your regional support manager will help you to develop a strategy plan, assist you in finding offices and give advice in employing a care manager. You will also be given help obtaining registration with regulatory bodies, and introduced to bank contacts so you can unlock extra investment. You’ll have the potential to earn a good future income and enjoy huge job satisfaction.
Tap into a growing marketplaceAlready worth over £59.5 billion per year, the adult care market is fast expanding with one in four of the population expected to be 65 or over by 2038. This present a huge opportunity and one that is only going to increase as time goes on.
Multiple revenue streams via a variety of servicesCaremark provides high-quality home care services across a broad yet specialised market with a wide range of customers, including people living with disabilities and learning difficulties, as well as respite services for children and their families.
Licensing rights to your territoryAs a Caremark franchise owner you’ll be able to operate within your own exclusive territory of your choosing. We’ll work with you to find a territory in your local area with untapped potential and then establish it exclusively for your business.
Potentially unlimited earningsAs with any business the harder you work, the more rewards you’ll experience. A Caremark franchise is the same but because our model is proven you’ll enjoy financial rewards sooner than if you were setting up a business from scratch.
Comprehensive training from day one onwardsIt doesn’t matter if you’re not from a medical, care or entrepreneurial background. We have the perfect blend of on-the-job experience and expertise to offer all the training and on-going support you’ll need to make your business a success.
A unique e-learning model for your home care staffAs a company we strongly believe in supporting our staff to do their very best job. We regularly provide e-learning manuals tailored specifically to home care staff, ensuring your team keep fully abreast of all the latest home care practice.
An on-going support programmeOur franchisee support programme provides you with specialised on-going support both before and after your business is set up. As a Caremark franchisee, you’ll become part of an exclusive community of like-minded people, each running their own business, comparing notes, sharing ideas and experiences, and motivating one-another. The Caremark culture ensures you are supported, assisted and encouraged at every stage of your franchise.
A few thoughts from our existing franchise owners
“After doing our research, there was really no doubt in our minds that the only choice we would be happy with was Caremark - mainly because of the emphasis Caremark gives to care and not profit.”
Caremark franchisees, North Down, Ards and Belfast
"Having visited a few franchises before I met Caremark, the difference in their approach was stark. Straightaway, the emphasis placed on the quality of care that’s expected of all Caremark franchises was evident.”
Caremark franchisee, Hillingdon
Do contact us by calling 01903 266392 or filling out this form if you’d like to receive our information pack, including case studies written by existing Caremark franchisees. These go into further detail about their journeys from start to launch and even cover plans for the future.
> Read about being a Caremark franchisee here.
Get in touch
Would you like further information about owning a Caremark franchise?
If you would like to find out more about our exciting franchise opportunities, please don’t hesitate to get in touch by calling us on 01903 266392 or arrange a call back or filling out a form.
A member of our team will be in touch to give you more information and guide you through your options.